This topic has 4 replies, 2 voices, and was last updated 2 years, 4 months ago by 
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Hi Ana,
Do you think it is a good idea to put together a few product packages in additional to the à la carte products? Here is what I was thinking:
Collection 1:
12×12 parent album, 2 grandparent albums, 24×36 or 30×40 canvas (I’m not sure which one to use), all digitals from session, facebook timeline (should this be in a package or just be given for free?)
Collection 2:
10×10 album, 25 digitals, 20 x 24 canvas, 1 – 16×20 portrait, 2 – 11×14 portraits, facebook timeline?
Collection 3:
Birth announcements, 2 – 11×14 portraits, 4 – 8×10 portraits, 6 – 5×7 portraits, the matching digitals
How much should these collections cost? I know this will vary depending on my area but I just would like a general idea to know if I am under charging or over charging for these collections.
Thank you,
Karen
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Yes – packages are always great – people love bundles. You should always have ala carte too in case they don’t want a budle.
The album – how many images are in the album – that depends on cost – where are you printing the album? What is the wholesale cost of the album and how much time will it take?
I can’t give you package pricing without knowing what you are pricing your individual products.
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Hi Ana,
Thank you for your advice, I have provided answers to your questions below.
The prices below are the wholesale cost which include $11.00 shipping and HST (13%). I am printing these items at a local professional photo lab called GTA Imaging in Toronto.
Collection 1
12×12 parent album – Album with Photo Suede Cover, center core pages (10 spreads / 20 sides): $300.58
2 – 5×5 grandparent albums – 5×5 (10 spreads / 20 sides – Block Cover album, center core pages): $168.37
20×24 Canvas (1.5 inch): $154.81
All Digitals from session
facebook timeline
Collection 2
10×10 album – Album with Photo Suede Cover, center core pages (10 spreds / 20 Sides): $263.86
16×16 Canvas: $106.22
1 – 16×20 Portrait (Fine Art Giclee Print): $65.54
2 – 11×14 Portraits (Fine Art Giclee Print): $57.63
25 Digitals
Facebook Timeline
Collection 3
Boutique Birth announcements (25): $54.81
2 – 11×14 Portraits (Fine Art Giclee Print): $57.63
4 – 8×10 portraits (Fine Art Giclee Print): $71.19
6 – 5×7 portraits (Deep Matt): $23.89
The matching digitals
Thank you,
Karen
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For albums it is ideal to double or even triple.
For canvases each area has their market rate for canvases- you should check with the local area photographers and what they are charging. Usually, you want to mark up at least 3x from the wholesae price.
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