This topic has 4 replies, 2 voices, and was last updated 2 years, 9 months ago by kali80.

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    • #4764

      Hi Ana,

      Do you think it is a good idea to put together a few product packages in additional to the à la carte products?  Here is what I was thinking:

      Collection 1:

      12×12 parent album, 2 grandparent albums, 24×36 or 30×40 canvas (I’m not sure which one to use), all digitals from session, facebook timeline (should this be in a package or just be given for free?)

      Collection 2:

      10×10 album, 25 digitals, 20 x 24 canvas, 1 – 16×20 portrait, 2 – 11×14 portraits, facebook timeline?

      Collection 3:

      Birth announcements, 2 – 11×14 portraits, 4 – 8×10 portraits, 6 – 5×7 portraits, the matching digitals

      How much should these collections cost?  I know this will vary depending on my area but I just would like a general idea to know if I am under charging or over charging for these collections.

      Thank you,


    • #4810
       Ana Brandt

      Yes – packages are always great – people love bundles. You should always have ala carte too in case they don’t want a budle.


      The album – how many images are in the album – that depends on cost – where are you printing the album? What is the wholesale cost of the album and how much time will it take?


      I can’t give you package pricing without knowing what you are pricing your individual products.

      • #5122

        Hi Ana,

        Thank you for your advice, I have provided answers to your questions below.

        The prices below are the wholesale cost which include $11.00 shipping and HST (13%).  I am printing these items at a local professional photo lab called GTA Imaging in Toronto.


        Collection 1

        12×12 parent album – Album with Photo Suede Cover, center core pages (10 spreads / 20 sides): $300.58

        2 – 5×5 grandparent albums – 5×5 (10 spreads / 20 sides – Block Cover album, center core pages): $168.37

        20×24 Canvas (1.5 inch): $154.81

        All Digitals from session

        facebook timeline


        Collection 2

        10×10 album – Album with Photo Suede Cover, center core pages (10 spreds / 20 Sides): $263.86

        16×16 Canvas: $106.22

        1 – 16×20 Portrait (Fine Art Giclee Print): $65.54

        2 – 11×14 Portraits  (Fine Art Giclee Print): $57.63

        25 Digitals

        Facebook Timeline


        Collection 3

        Boutique Birth announcements (25): $54.81

        2 – 11×14 Portraits  (Fine Art Giclee Print): $57.63

        4 – 8×10 portraits (Fine Art Giclee Print): $71.19

        6 – 5×7 portraits (Deep Matt): $23.89

        The matching digitals


        Thank you,


        • This reply was modified 2 years, 10 months ago by kali80.
        • This reply was modified 2 years, 10 months ago by kali80.
    • #5329
       Ana Brandt

      For albums it is ideal to double or even triple.

      For canvases each area has their market rate for canvases- you should check with the local area photographers and what they are charging. Usually, you want to mark up at least 3x from the wholesae price.



      • #5331

        Thank you Ana!

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